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October 26, 2012

How does design work?

From Kelli Anderson's Creative Mornings talk: 
"When we make things, we initiate a collaboration with the preexisting conditions of the universe." If you think you're creating from scratch, that's B.S.

Her infographic work is colorful and fun, and feels so strongly unified. I can't find a visual gap anywhere. I'm having a hard time imagining how involved her process must be. I'm sure she's just that talented. But in her talk, she goes much deeper than that. She talks about the impact of her work and how she wants to "disrupt" the repetitive rituals through design. It's not flat, it's not obvious, it's begging for dimension and universal meaning. Think I just refell in love with design.


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